The hotel sector operates in a highly competitive environment, for which it is forced to stand out to its customers and provide them with an environment and service of excellence. That is why they leave nothing to the will of chance and are aware that all the details are of the utmost importance. Guests are becoming more demanding and are looking for ever more sophisticated experiences and more personalized dedication. And that is why hotels use imaginative means to draw the attention of customers and be the ones who stand out in the face of such an important and varied offer to end up conquering them.
It is for this reason that the hotel industry has been a pioneer in the implementation of olfactory marketing in its facilities, since pleasant odors generate sensations of well-being and create emotional ties in guests who have had a positive experience in their establishments. Even hotel air fresheners can cause a greater perception of quality in the services received. and it is that a pleasant aroma forges emotional ties and indelible memories. The use of professional air fresheners for hotels positively influences the perception of customers and generates unique and favorable experiences.
The sense of smell is located in the area of the brain responsible for generating emotions and memory. It is for this reason that air fresheners for hotels participate in an important way in the positive memory of the experiences lived in it and create a bond of loyalty that causes the return of guests to that hotel.
The use of professional fragrance diffusers in a hotel reception , causes customers, when entering it for the first time, to be the first sensory perception they receive. In the first few seconds of entering a space, depending on whether the perception is positive or negative, they will make a general judgment of the entire hotel. If when entering a hotel, the first impression is not positive, it will be more difficult for them to satisfactorily perceive the rest of the services offered.
Corporate air fresheners for hotels
Using a corporate scent for hotels creates a positive association between the hotel and its customers and enhances the brand image. For this reason, it is advisable to flavor as many spaces as possible. And keep in mind that each space has different needs, so we also recommend the use of air fresheners for different hotels.
At the reception of a hotel we can use a more corporate aroma. Customers are going to perceive the aroma before the temperature, the luminosity or the decoration of the place.
In the restaurant area we can use mild fragrances that do not interfere with the aroma of the food itself. It has to be a complementary accompaniment and not interfere with the pleasant smells of food.
In the corridors you can use the same professional air freshener that the hotel uses in the reception to give an identifying image, and in the rooms a warm and welcoming aroma, as well as clean and pure and that makes us feel at home.
In the hotel's public restrooms, odor eliminators can be used, with fragrances such as Talc, Cotton flower or Pure cotton. Not only will they eliminate bad odors, but the sinks will smell clean and sanitized.
To choose the most suitable fragrance for the hotel, several aspects must be taken into consideration, such as the geographical location and, therefore, the weather. Peculiarities such as the theme of the hotel or type of clients. The fragrance or fragrances to choose must be in perfect harmony with the environment and the culture of the place.
Choosing a fragrance that personifies the identity of a brand or a hotel represents a task of great importance. It will be the aroma that customers perceive when they arrive at a hotel and when they leave. The aroma perceived in the heat of the room. Scent of clean, warmth and home. That aroma will remain indelible in the memory of guests.
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Centhylon presents the best Olfactory Marketing option for hotels
At Centhylon we have an extraordinary range of air fresheners for hotels, which are available in both natural fragrances and fragrances reminiscent of the latest trend perfumes. Our professional fragrances are available both in hydroalcoholic air freshener format and for nebulizing fragrance diffusers. We have professional aroma diffusers that cover from 30m2 to 3000m2 per unit, both with autonomous operation and through air conditioning ducts.
Do you want a personalized and exclusive aroma for your hotel? Our professional perfumers will be able to develop a unique and special fragrance for your hotel.
At Centhylon we are specialists in olfactory marketing for hotelsand we have a wide range of solutions so that your hotel is perceived satisfactorily by your clients and conquer them through smell.
Don't you use olfactory marketing in your hotel? Your competitors may. We want to be your solution for an excellent aromatization of your hotel.